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Wilson Tool International: Engineering E-Commerce with SAP® CRM by SAP America, Inc.
September 03, 2010 - (Free Research) This case study explains how Wilson Tool chose SAP CRM to help provide its e-commerce foundation. They found that the e-commerce functionality of SAP CRM application would best meet the company’s immediate needs and provide a platform for future growth. Continue reading to learn all the benefits Wilson Tool experienced by choosing SAP CRM.
Mobilizing CRM for the salesforce on the go by Sybase, Inc.
March 31, 2010 - (Free Research) Mobilizing CRM systems automates sales processes, increases productivity and enhances customer service. Sybase Mobile Sales for SAP CRM equips sales professionals with the capabilities they need to view and track opportunities, contacts, leads pipeline activity and more from anywhere, anytime. Read this virtual brochure to learn more.
Brand Management - Leveraging the Power of Integrated Marketing by SAP America, Inc.
February 01, 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.
Sales and Marketing: The New Power Couple by Microsoft
December 01, 2008 - (Free Research) This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization.
How to Successfully Build Sales Processes: Sales Process Builder Kit by Landslide Technologies, Inc.
July 28, 2010 - (Free Research) Studies have shown that sales teams that follow consistent sales processes for working sales opportunities experience a measurable and meaningful increase in revenue. Read this paper to learn more about how to successfully build sales processes with Landslide CRM Sales Process Builder Kit.
Telecoms Reinvention - Optimizing the Online Customer Experience by Art Technology Group (ATG)
June 07, 2010 - (Free Research) This paper explores how telecoms companies need to find ways to efficiently, effectively and consistently engage with customers to optimize their whole experience. Continue reading to learn more on how to optimize the online customer experience.
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